Regency Living decided to undertake a complete company rebrand in 2024. Lavastar were appointed to review the physical signage aspects of each site and work alongside the Regency to locate, propose and update signage across more than 15 existing sites located as far North as Warrington and all the way South to Cornwall.
Brief
Regency Living - 15+ Home Rebrand Across the UK
All existing sites were visited, surveyed and an inventory produced logging all current signage. These were then retrospectively reviewed with the client, off the back of which we produced proposals for each site considering:
- Locations of existing signage
- Signage items that could be retained / refurbished to save costs and minimise
waste - Opportunities for new signage
- Key locations for sales messaging
- The customer journey and how routes could be better signposted to ensure visitors could navigate easily to their intended location
- Which signage items could require period updates as well as how they could be produced most A) cost effectively and B) efficiently with minimum waste. To conclude each site, a detailed site plan was produced highlighting signage types and locations, which in turn could be used by our installation teams when they visited to undertake the practical aspects of the rebrand
Following the successful completion of the Regency Livings rebrand, the client now commissions Lavastar to manage the wayfinding & marketing suite signage requirements at all of their new and upcoming sites.
Gallery
Speak to the signage experts 01252 850818 or email info@lavastar.co.uk
Testimonial
"Highly recommended! We have been working with the Lavastar team on a national rebrand project this year, which has included marketing, operational and wayfinding signage, along with marketing suite branding and ad hoc projects. The guys have been great every step of the way; listening to what we need and making suggestions as to the best course of action."
What Lavastar Delivered
Artwork Assistance
Print & Production
Installation
Sign Company of the Year
Recognised for excellence in quality, innovation and customer satisfaction across the signage industry.
Gold Construction
Gold Construction winner delivering outstanding quality, creativity and on-site performance.
Large Format Project of the Year
Winners of the Large Format Job of the Year, excellence from concept through to installation.